Digital Associate at Socialight Limited

Socialight Limited craft meaningful digital experiences for our clients and their consumers. And we do it in a way that’s authentic, inviting and human. We are young, creative, vibrant professionals working round the clock drive your digital journey to it’s destination while you focus on other key aspects of your business.

We are recruiting to fill the position below:

Job Title: Digital Associate

Location: Lagos
Employment Type: Full-time

Job Description

• We are looking for a hands-on, hyper-creative digital marketer to join our marketing team.
• You will be responsible for creating digital content for campaigns.
• You must be able to create creative and engaging video content for Instagram reels/TikTok and write in an engaging and captivating manner that supports the company’s vision.

Responsibilities

• Content Creation: creation and implementation of digital content. You will support the marketing manager by creating a wide variety of content – blogs, e-books, whitepapers, podcasts, videos, and webinars.
• Execute digital marketing campaigns by strategising content, creating landing pages, writing website content, articles/blogs and monitoring the results of the campaign.
• SEO: write with a conversational style but ensure content is optimized for search and in line with the keywords we are targeting.
• Writing: write both short-form and long-form copy for offline and online channels. You’ll have a conversational style and understand how good copy can be used to attract, convert, delight, and retain our audience.
• Create reports to measure the success of the company’s digital marketing initiatives.
• Research the latest trends in search engine optimisation, social media and content marketing.
• Build the company’s online presence through blogging, content/marketing strategy, social media management and email marketing.
• Ensure our quarterly revenue goals are met.
• Work with a designer to ensure content is on-brand.

Day-to-day Tasks:

• Plan a content calendar at least 1.5 months in advance.
• Create content (copy) according to the content calendar, liaising with the graphics designer.
• Curate social media content timely [Instagram, Facebook, LinkedIn, Google Business, & Twitter] and in all formats possible.
• Adhere all content, visuals and media according to brand guidelines.
• Create engaging video content (TikTok/reels).
• Work in association with other digital marketing executives and staff members towards developing and improving the company’s digital marketing programs.
• Contribute to the planning and execution of Socialight’s marketing campaigns.
• Interact and maintain engagement with the public on all existing channels (FB, Insta, Twitter, LinkedIn, TikTok and so on).
• Develop requested marketing documentation.
• Research and analyse data to identify and define the ideal audience for clients.
• Develop write-ups and other requested marketing scripts.
• Provide feedback to other supporting teams.
• Track, monitor and provide comprehensive reports on Socialight’s marketing progress.
• Creatively map out marketing opportunities for Socialight and her clients.
• Attend brainstorm sessions and weekly feedback meetings.
• Stay up-to-date on relevant digital trends (in content and social media upgrades).

Role Requirements

• B.Sc Degree in Marketing, Advertising, Communication or relevant field.
• Experience in developing and implementing digital marketing strategies.
• Good knowledge and experience with online marketing tools and best practices.
• Experience in content strategy and managing social media accounts/pages.
• Strong copywriting, creative writing and storytelling skills.
• Strong analytical and project management skills.
• Track record in producing a wide variety of creative content.
• Audio and video editing skills would be an advantage.

Remuneration
N70,000 – N80,000 Monthly.

Application Closing Date
Not Specified.

Method of Application
Interested and qualified candidates should send their CV to: [email protected] using the Job Title as the subject of the email.

Important Notes for Your Application

• Only applications with a fully updated LinkedIn profile and CVs uploaded in PDF format (no DOC or DOCX format allowed) will be considered.
• Do ensure that the work experience and education sections exactly match that on your CV before submitting your application.
• Include a link in your CV to recent articles/creative work you have written and engaging videos you have made.
• Only applicants with relevant links will be considered.