Digital Marketing Executive at Rosabon Financial Services Limited
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Digital Marketing Executive at Rosabon Financial Services Limited

Digital Marketing Executive at Rosabon Financial Services Limited

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Rosabon Financial Services Limited – Award winning Rosabon Financial Services is a member of the Concept Group. Licensed by the Central Bank of Nigeria, CBN on April 22, 1993 and being a long standing member of the Equipment Leasing Association of Nigeria (ELAN), the organization has evolved into Nigeria’s leading Non-Banking Financial Intermediary and Equipment Leasing firm focused on niche and general markets.

Digital Marketing Executive at Rosabon Financial Services Limited

Digital Marketing Executive at Rosabon Financial Services Limited

We are recruiting to fill the position below:

Job Title: Digital Marketing Executive

Location: Lagos
Employment Type: Full-time

Duties & Responsibilities

  • Plan and oversee the execution of all aspects of our digital marketing department including our SEO/SEM,
  • Marketing database, email and display advertising campaigns.
  • Measure, report and evaluate all relevant metrics (performance, website traffic, service quotas, target audience psychographics, behavioral patterns as well as customer engagement and retention) of all digital
  • marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify the latest trends, insights and technologies affecting our industry to optimize spend and performance
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Brainstorm and implement new and creative growth strategies, providing thought leadership and perspective for adoption where appropriate
  • Coordinate with advertising and media experts to improve marketing results.
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Develop and monitor campaign budgets.
  • Prepare accurate reports on marketing campaign’s overall performance.
  • Assist with overseeing and managing all contests, giveaways, and other digital projects.

Job Requirements

  • Bachelors / Master’s degree in Marketing or relevant field.
  • A minimum of 3 years’ experience in a digital marketing or advertising position.
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, best practices, website analytics tools, social media and/or display advertising campaigns
  • In-depth knowledge of various social media platforms, best practices, and website analytics.
  • Solid understanding of HTML, CSS, and JavaScript is required.
  • Experience in setting up and optimizing Google Ad words campaigns
  • Working knowledge of HTML, CSS, and JavaScript is required
  • Highly creative with excellent analytical abilities.
  • Outstanding communication and interpersonal skills.
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends, technologies and best practices in online/digital marketing.

Application Closing Date
29th May, 2022.